My first digitally rendered typeface that focused around the theme of energy and its synonyms. I wanted to explore a typeface that would create the illusion of movement without using decorative elements such as gradients, serifs or superfluous details.
The minimalistic approach was inspired by typefaces designed by Paul Rand and the concept was inspired by 'sans forgetica'
Published: 21st October, 2015
Last edited: 28th November, 2015
Created: 29th September, 2015
My chosen theme was the word ‘continuous’. This led me to look at rope and the circular patterns within lace and doilies. The typeface embodies the repetition and intricacy of lace but also the strength of rope through it's geometric style structure.