Starting with just the theme of continuous, I created this typeface. I took inspiration from pieces of string and the video game snake. After some physical experiments, a lot of doodles and combing elements from different source, Continue was the outcome. This typeface had the potential to look like a bad design and ridiculous in a lot of places typefaces are used. However if the typeface connects to the purpose of its use, I feel it would be very powerful. For example, if used for branding, it has a unique look to it, which is rememberable. Although legible at both a large and small scale, I wish to continue Continue to a lower case set as i believe this will compliment the upper case letters better.